:root{--navy:#0d2947;--navy2:#173a5b;--ink:#182b3f;--red:#a8293c;--red2:#d14b5b;--rose:#f5e7e5;--cream:#f9f8f5;--paper:#fff;--sand:#eeeae5;--muted:#657482;--line:#e7e9e8;--serif:"DM Serif Display",Georgia,serif;--sans:"DM Sans",Inter,Arial,sans-serif;--shadow:0 20px 70px rgba(24,43,63,.08);scroll-behavior:smooth}
*,*::before,*::after{box-sizing:border-box}body{margin:0;color:var(--ink);font:400 16px/1.65 var(--sans);background:var(--cream);overflow-x:hidden}body.modal-open{overflow:hidden}a{color:inherit;text-decoration:none}button{font:inherit;cursor:pointer}button:focus-visible,a:focus-visible{outline:3px solid #e39961;outline-offset:4px}img{max-width:100%}h1,h2,h3,h4,p{margin-top:0}h1,h2,h3{letter-spacing:-.025em}p{color:var(--muted)}em{font-style:italic;font-weight:400}.shell{width:min(1330px,calc(100% - 84px));margin:auto}.skip-link{position:absolute;top:-120px;left:15px;padding:10px;background:#fff;z-index:200}.skip-link:focus{top:20px}.scroll-progress{position:fixed;top:0;left:0;width:0;height:4px;background:linear-gradient(90deg,var(--red),#c9a27c,var(--navy));z-index:150}.site-header{position:fixed;top:18px;left:0;width:100%;z-index:90;pointer-events:none}.nav-shell{width:min(1450px,calc(100% - 54px));margin:auto;display:flex;align-items:center;gap:20px;background:rgba(255,255,255,.96);backdrop-filter:blur(28px);box-shadow:0 12px 52px rgba(10,29,48,.10);border:1px solid rgba(43,54,72,.08);border-radius:100px;height:70px;padding:0 18px 0 22px;pointer-events:auto}.brand-pair{display:flex;align-items:center;gap:9px;flex-shrink:0;min-width:350px}.college-crest{width:39px;height:44px;object-fit:contain}.crest-fallback{font-family:var(--serif);font-size:19px;font-weight:700;color:var(--red)}.college-name{white-space:nowrap;font:400 16px/1.02 var(--serif);color:var(--navy)}.college-name b{font-weight:400}.brand-times{font-size:23px;color:#b79a9c;margin:0 4px}.vynzo-logo{width:131px;height:auto;object-fit:contain}.desktop-nav{display:flex;align-items:center;gap:19px;margin-left:auto}.nav-item{color:#4e5460;font-size:12px;font-weight:750;line-height:67px;white-space:nowrap;position:relative}.nav-item::after{position:absolute;bottom:15px;left:0;right:0;height:2px;background:var(--red);content:"";transform:scaleX(0);transition:transform .25s}.nav-item:hover,.nav-item.active{color:var(--red)}.nav-item.active::after{transform:scaleX(1)}.nav-actions{display:flex;align-items:center;gap:9px}.nav-print{border:1px solid #eadadd;background:white;color:var(--red);white-space:nowrap;border-radius:60px;font-size:12px;font-weight:750;padding:12px 17px}.nav-print:hover{background:var(--red);color:white}.nav-menu{display:none;width:43px;height:41px;border:1px solid var(--line);background:#fff;border-radius:50%}.nav-menu span{display:block;width:20px;height:2px;background:var(--navy);margin:5px auto}.mobile-nav{display:none}.section{padding:118px 0;position:relative;scroll-margin-top:65px}.alt-section{background:#f3f3f0}.section-kicker,.mini-kicker{display:inline-block;font-size:11px;font-weight:800;letter-spacing:.19em;text-transform:uppercase;color:var(--red);line-height:1.5}.mini-kicker{font-size:10px}.section-heading h2{font:400 clamp(43px,5vw,74px)/1.07 var(--serif);color:var(--navy);margin:14px 0 22px;max-width:850px}.section-heading h2 em{color:var(--red)}.section-heading.split{display:grid;grid-template-columns:minmax(0,1.4fr) minmax(0,.75fr);align-items:end;gap:90px;margin-bottom:50px}.section-heading.split>p{font-size:16px;line-height:1.9;max-width:380px;margin:0 0 12px}.section-heading.split h2{margin-bottom:0}.section-topline{display:flex;justify-content:space-between;align-items:center}.date-pill{border-radius:40px;border:1px solid #d7dde2;padding:8px 14px;font-size:12px;color:#627082}.btn{border-radius:60px;padding:15px 24px;display:inline-flex;align-items:center;justify-content:space-between;gap:25px;font-size:13px;font-weight:750;transition:transform .22s,background .22s;min-height:51px;border:1px solid transparent;text-align:left}.btn:hover{transform:translateY(-3px)}.btn span{font-size:18px;font-weight:400}.btn-primary{background:var(--red);color:#fff}.btn-primary:hover{background:#8d2333}.btn-ghost{border-color:#cbd4d8;color:var(--navy);background:#fff}.btn-dark{color:#fff;background:var(--navy)}.btn-outline{border-color:#bdc8ce;color:var(--navy);background:transparent}.btn-white{color:var(--navy);background:#fff}.btn-lightoutline{border-color:#7792a6;color:#fff;background:transparent}.text-link{font-size:13px;font-weight:800;color:var(--red);border-bottom:1px solid #dfb3b9;padding-bottom:6px;display:inline-flex;gap:24px}.text-link span{font-size:18px}.reveal{opacity:0;transform:translateY(24px);transition:opacity .85s ease,transform .85s cubic-bezier(.18,.75,.2,1)}.reveal.in-view{opacity:1;transform:none}
/* HERO */
.hero{padding:160px 0 0;background:radial-gradient(circle at 13% 12%,#f8eff0 0%,transparent 30%),linear-gradient(135deg,#faf9f7 0%,#f7f8f5 100%);position:relative;overflow:hidden}.hero-glow{position:absolute;left:-260px;top:180px;height:680px;width:680px;background:radial-gradient(circle,rgba(213,108,120,.08),transparent 63%);pointer-events:none}.hero-grid{display:grid;grid-template-columns:1.14fr .86fr;align-items:center;gap:65px;min-height:640px;padding-bottom:78px}.eyebrow{display:inline-flex;align-items:center;gap:10px;font-size:11px;font-weight:800;letter-spacing:.14em;color:var(--red)}.eyebrow i{width:8px;height:8px;border-radius:50%;background:var(--red)}.hero h1{font:400 clamp(63px,6.2vw,105px)/.98 var(--serif);letter-spacing:-.04em;color:var(--navy);margin:22px 0 30px;max-width:750px}.hero h1 em{color:var(--red)}.hero-intro{font-size:17px;line-height:1.85;max-width:600px;margin-bottom:30px}.hero-buttons{display:flex;gap:12px;flex-wrap:wrap}.hero-mini-stats{display:grid;grid-template-columns:repeat(3,1fr);gap:18px;margin-top:55px;padding-top:23px;border-top:1px solid #e7dcdb}.hero-mini-stats div{display:grid;gap:1px}.hero-mini-stats b{font:400 36px/1.2 var(--serif);color:var(--navy)}.hero-mini-stats span{font-size:11px;color:var(--muted);max-width:120px;line-height:1.5}.hero-image-stage{min-height:605px;position:relative;border-radius:230px 230px 20px 20px;background:#274b63;box-shadow:0 32px 90px rgba(12,40,65,.18)}.hero-image{position:absolute;inset:0;background-image:url('https://alexandercollege.ca/web-2024/wp-content/uploads/2024/11/vancouver-campus-blue-sky.jpg');background-size:cover;background-position:50% 50%;border-radius:inherit}.hero-image-tint{position:absolute;inset:0;border-radius:inherit;background:linear-gradient(180deg,rgba(10,40,70,.06),rgba(10,35,60,.14) 58%,rgba(10,35,60,.9) 100%)}.hero-image-caption{position:absolute;bottom:30px;left:36px;color:#fff;font-size:12px;display:flex;align-items:center;gap:10px;flex-wrap:wrap}.hero-image-caption .tiny-dot{width:7px;height:7px;border-radius:50%;background:#ffacaa}.caption-label{display:block;width:100%;color:#e3e8eb;margin-left:17px;font-size:11px}.floating-note{background:white;border:1px solid #eee7e3;position:absolute;box-shadow:0 16px 50px rgba(8,29,48,.12);padding:21px 24px;border-radius:20px;left:-53px;bottom:122px;width:260px;display:flex;flex-direction:column;gap:6px}.floating-note strong{color:var(--navy);font-family:var(--serif);font-size:26px;font-weight:400;line-height:1.1}.floating-note small{color:var(--muted);line-height:1.5}.floating-sticker{position:absolute;right:-26px;top:100px;width:95px;height:95px;border-radius:50%;background:var(--red);box-shadow:0 15px 40px #9e293f55;display:flex;flex-direction:column;justify-content:center;align-items:center;color:#fff;transform:rotate(13deg)}.floating-sticker span{font:400 30px var(--serif)}.floating-sticker small{letter-spacing:.1em;font-size:8px}.evidence-strip{display:flex;align-items:center;justify-content:space-between;padding:28px 0;border-top:1px solid #e9e5e1;gap:20px}.evidence-strip>div{display:flex;align-items:center;gap:10px}.evidence-strip b{font-size:11px;color:var(--red)}.evidence-strip span{font-size:12px;font-weight:700;color:#4e5964}.evidence-strip i{height:1px;max-width:50px;flex:1;background:#d9d5d2}
/* INTRO */
.intro-layout{display:grid;grid-template-columns:1.3fr .7fr;gap:100px;align-items:center}.intro-layout .section-heading h2{margin-bottom:0}.intro-right p{font-size:16px;line-height:1.9}.pillars-grid{margin-top:68px;display:grid;grid-template-columns:repeat(4,1fr);gap:16px}.pillar{padding:32px 29px 24px;background:#fff;border-radius:22px;border:1px solid var(--line);min-height:238px;transition:transform .25s,box-shadow .25s}.pillar:hover{transform:translateY(-7px);box-shadow:var(--shadow)}.pillar-num{font-size:10px;font-weight:800;color:#a0a2a7}.pillar-icon{font-size:35px;color:var(--red);height:64px;display:flex;align-items:end}.pillar h3{font-size:18px;letter-spacing:-.02em;margin:16px 0 7px}.pillar p{font-size:13px;line-height:1.65;margin:0}
/* EVIDENCE */
.metrics-grid{display:grid;grid-template-columns:repeat(4,1fr);gap:16px}.metric-card{padding:32px 27px 24px;min-height:221px;border:1px solid #e3e6e6;background:white;border-radius:23px;position:relative;overflow:hidden}.metric-card>span{display:block;color:#7a8592;letter-spacing:.09em;font-size:10px;font-weight:800;max-width:190px}.metric-card strong{display:block;font:400 clamp(34px,4vw,57px)/1.4 var(--serif);color:var(--navy);margin:8px 0 0;letter-spacing:-.02em}.metric-card strong span{font-size:25px;color:#9fa9ad}.metric-card p{font-size:12px}.metric-line{position:absolute;left:0;right:0;bottom:0;height:5px;background:linear-gradient(90deg,#b32f47,#efb59f)}.metric-card.accent{background:var(--navy);border-color:var(--navy)}.metric-card.accent>span,.metric-card.accent p{color:#b4c8d2}.metric-card.accent strong{color:white}.metric-card.accent strong span{color:#95aabe}.evidence-double{display:grid;grid-template-columns:1fr 1fr;gap:19px;margin-top:20px}.evidence-feature{padding:34px 40px;border-radius:25px;background:#fff;border:1px solid var(--line)}.evidence-feature.dark{background:var(--red);border-color:var(--red);color:white}.evidence-feature .label{font-size:11px;letter-spacing:.16em;font-weight:800;color:var(--red)}.evidence-feature.dark .label{color:#f6c0c3}.evidence-feature h3{font:400 36px/1.13 var(--serif);margin:11px 0 17px;max-width:430px}.evidence-feature p{font-size:14px;line-height:1.85;max-width:490px}.evidence-feature.dark p{color:#f1d6dc}.tag-row{display:flex;flex-wrap:wrap;gap:7px;margin-top:24px}.tag-row span{font-size:11px;font-weight:700;border:1px solid #e4e7eb;border-radius:40px;padding:6px 11px;color:#617180}.dark .tag-row span{border-color:#da8996;color:#ffe9ee}.data-footnote{margin:21px 0 0;font-size:12px;max-width:930px;color:#77818a}
/* SOCIAL */
.social-board{background:#fff;border:1px solid var(--line);border-radius:28px;overflow:hidden;box-shadow:var(--shadow)}.platform-tabs{display:grid;grid-template-columns:repeat(6,1fr);gap:0;border-bottom:1px solid var(--line)}.platform-tab{padding:23px 8px;border:0;border-right:1px solid var(--line);background:#fff;color:var(--muted);display:flex;align-items:center;justify-content:center;gap:9px;font-size:12px;font-weight:750;transition:background .2s}.platform-tab svg{width:16px;height:16px}.platform-tab:last-child{border-right:0}.platform-tab[aria-selected="true"]{color:var(--red);background:#f9eff0;box-shadow:inset 0 -3px 0 var(--red)}.social-platform-detail{display:grid;grid-template-columns:1fr 1fr;gap:44px;padding:39px 43px;min-height:310px}.social-platform-detail h3{font:400 46px/1.07 var(--serif);color:var(--navy);margin:13px 0}.social-platform-detail .social-desc{font-size:14px;line-height:1.9}.social-figures{display:grid;grid-template-columns:repeat(3,1fr);gap:10px;margin-top:25px}.social-figures div{border-radius:15px;background:#f5f7f7;padding:13px 12px}.social-figures b{display:block;font:400 28px/1.2 var(--serif);color:var(--navy)}.social-figures small{font-size:10px;color:var(--muted)}.social-right{border-left:1px solid var(--line);padding-left:30px}.social-right h4{font-size:13px;color:var(--red);letter-spacing:.1em;text-transform:uppercase;margin-bottom:10px}.social-right p{font-size:14px;line-height:1.8}.social-right .source-note{font-size:11px;margin-top:17px}.social-platform-detail a.inline-visit{color:var(--red);font-size:12px;font-weight:800}.content-evidence-heading{display:grid;grid-template-columns:1fr .68fr;align-items:end;gap:65px;margin:78px 0 32px}.content-evidence-heading h3{font:400 46px/1.12 var(--serif);color:var(--navy);margin:8px 0}.content-evidence-heading p{font-size:14px;line-height:1.9;margin:0}.post-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:18px}.post-card{background:#fff;border:1px solid var(--line);border-radius:21px;overflow:hidden;display:flex;flex-direction:column;box-shadow:0 9px 35px rgba(14,43,70,.035)}.post-image{height:230px;background:#dce5eb;position:relative;overflow:hidden}.post-image img{width:100%;height:100%;object-fit:cover;display:block}.post-image-fallback{position:absolute;inset:0;background:linear-gradient(140deg,#143554,#8e3a52);display:none;align-items:center;justify-content:center;text-align:center;padding:30px;color:#fff;font:400 26px/1.15 var(--serif)}.post-card-body{padding:22px 23px 26px;flex:1}.post-card-head{display:flex;align-items:center;justify-content:space-between;gap:15px;font-size:13px;font-weight:800;color:var(--navy)}.post-card-head small{font-size:10px;font-weight:600;color:var(--muted)}.post-stats{font-size:11px;font-weight:750;color:var(--red);margin:10px 0 17px}.post-card .caption-text{font-size:12px;line-height:1.8;color:#627382;max-height:86px;overflow:auto;padding-right:6px;white-space:pre-line}.post-card .post-review{padding:11px 0 0;border-top:1px solid var(--line);margin-top:13px;font-size:12px;line-height:1.65;color:#394a58}.post-card a{display:inline-block;color:var(--red);font-size:11px;font-weight:800;margin-top:15px}.strategy-callout{background:var(--navy);padding:30px 38px;display:flex;gap:28px;align-items:center;border-radius:22px;margin-top:23px;color:white}.callout-star{font:400 52px var(--serif);color:#d9b39e}.strategy-callout h3{font:400 29px/1.2 var(--serif);margin:8px 0}.strategy-callout small{font-size:11px;letter-spacing:.15em;color:#edb6b8}.strategy-callout p{font-size:13px;color:#b9cfda;margin-bottom:0}
/* JOURNEY */
.journey-board{border-radius:31px;background:#fff;border:1px solid #e6e7e7;padding:46px 42px;box-shadow:var(--shadow)}.journey-steps{display:grid;grid-template-columns:repeat(7,1fr);position:relative;gap:4px}.journey-steps::before{position:absolute;top:34px;left:7%;right:7%;content:"";height:2px;background:#e8dedc}.journey-step{border:0;background:transparent;position:relative;z-index:1;text-align:center;padding:0 1px 17px;color:#7c858e}.journey-step>small{display:block;letter-spacing:.1em;font-size:10px;font-weight:800;margin-bottom:5px}.journey-step>span{margin:0 auto 12px;display:grid;place-items:center;width:57px;height:57px;border-radius:50%;background:white;border:1px solid #e2e5e6;box-shadow:0 4px 18px rgba(0,0,0,.04);font-size:23px;color:#9b9da7;transition:.22s}.journey-step>b{font-size:11px}.journey-step[aria-selected="true"]{color:var(--red)}.journey-step[aria-selected="true"]>span{background:var(--red);color:#fff;border-color:var(--red);box-shadow:0 11px 30px rgba(168,41,60,.23);transform:scale(1.1)}.journey-detail{background:linear-gradient(105deg,#102b4a,#1a3a58);border-radius:24px;margin-top:21px;padding:36px;display:grid;grid-template-columns:.8fr 1.2fr;gap:40px;min-height:324px;color:#fff}.journey-story .tiny-label{font-size:10px;font-weight:800;letter-spacing:.19em;color:#f1b2b6}.journey-story h3{font:400 42px/1.12 var(--serif);margin:14px 0 20px}.journey-story p{color:#bed0da;font-size:14px;line-height:1.85}.journey-facts{display:grid;grid-template-columns:1fr 1fr;gap:12px}.journey-fact{border-radius:15px;background:rgba(255,255,255,.075);padding:20px;border:1px solid rgba(255,255,255,.10)}.journey-fact small{display:block;color:#f5bdc4;font-size:10px;letter-spacing:.09em;font-weight:800;text-transform:uppercase;margin-bottom:9px}.journey-fact p{margin:0;color:#e2ebef;line-height:1.6;font-size:12px}
/* CAMPAIGNS */
.campaign-grid{display:grid;grid-template-columns:repeat(5,1fr);gap:15px}.campaign-card{min-height:244px;display:flex;flex-direction:column;align-items:flex-start;text-align:left;padding:24px 23px;background:#fff;border:1px solid #e5e7e7;border-radius:25px;color:var(--ink);box-shadow:0 14px 39px rgba(35,48,68,.04);transition:transform .22s,background .22s,color .22s,border-color .22s;position:relative;overflow:hidden}.campaign-card::after{content:"";position:absolute;bottom:-60px;right:-30px;width:180px;height:110px;border-radius:50%;background:radial-gradient(ellipse,rgba(190,65,86,.13),transparent 70%);pointer-events:none}.campaign-card:hover,.campaign-card.selected{background:var(--red);color:white;border-color:var(--red);transform:translateY(-5px)}.campaign-card:hover::after,.campaign-card.selected::after{background:radial-gradient(ellipse,rgba(255,255,255,.20),transparent 70%)}.campaign-card>small{font-size:10px;font-weight:800;color:#a0a4ae;letter-spacing:.08em}.campaign-card .campaign-icon{color:var(--red);font-size:33px;margin:auto 0 18px;line-height:1}.campaign-card h3{font-size:16px;margin:0 0 7px;font-weight:800;line-height:1.35;letter-spacing:-.02em}.campaign-card p{font-size:12px;line-height:1.5;margin:0;transition:color .22s}.campaign-card:hover p,.campaign-card.selected p{color:#ffe2e6}.campaign-card:hover>small,.campaign-card.selected>small{color:#f8cbd2}.campaign-card:hover .campaign-icon,.campaign-card.selected .campaign-icon{color:#fff}.campaign-card .open-mark{position:absolute;right:22px;top:20px;opacity:0;font-size:16px}.campaign-card:hover .open-mark,.campaign-card.selected .open-mark{opacity:1}.campaign-note{font-size:12px;color:#647785;margin-top:27px}.campaign-note strong{color:var(--navy)}
/* CREATIVE */
.creative-workbench{display:grid;grid-template-columns:1fr 1fr;gap:48px;padding:48px;background:#fff;border-radius:30px;border:1px solid var(--line)}.creative-preview{display:flex;flex-direction:column;align-items:center;justify-content:center;background:radial-gradient(circle at 50% 40%,#f8eff0,transparent 64%),#f6f5f3;border-radius:25px;padding:20px}.creative-device{width:min(100%,410px);border:10px solid white;border-radius:22px;box-shadow:0 15px 55px #132f4830;overflow:hidden;background:#173c5c}.creative-slide{aspect-ratio:1/1;width:100%;background:linear-gradient(135deg,#173954,#112844);padding:36px;display:flex;flex-direction:column;color:white;justify-content:space-between;position:relative;overflow:hidden}.creative-slide::before{content:"";position:absolute;right:-90px;top:-60px;width:240px;height:240px;border:1px solid rgba(255,255,255,.16);border-radius:50%;box-shadow:0 0 0 55px rgba(255,255,255,.045),0 0 0 100px rgba(255,255,255,.025)}.creative-slide .creative-label{font-size:11px;letter-spacing:.13em;position:relative;z-index:1}.creative-slide strong{font:400 clamp(34px,3.1vw,50px)/1.04 var(--serif);letter-spacing:-.02em;position:relative;z-index:1}.creative-slide strong em{color:#f2b1a9}.creative-slide .slide-caption{font-size:12px;position:relative;z-index:1;color:#cedae3;line-height:1.6}.creative-dots{display:flex;justify-content:center;gap:6px;background:#fff;padding:12px}.creative-dots button{width:6px;height:6px;border:0;border-radius:50%;padding:0;background:#cfd4d7}.creative-dots button.active{width:23px;border-radius:50px;background:var(--red)}.preview-controls{display:flex;gap:22px;align-items:center;margin-top:21px}.preview-controls button{border:1px solid #d7dcdc;background:#fff;border-radius:50%;width:39px;height:39px;color:var(--red);font-size:20px}.preview-controls span{font-size:11px;font-weight:800;letter-spacing:.07em;color:#7e8793}.creative-details{display:flex;flex-direction:column;justify-content:center;padding:10px 12px}.creative-details h3{font:400 clamp(32px,3.2vw,50px)/1.1 var(--serif);color:var(--navy);margin:12px 0 22px}.creative-feedback{border-top:1px solid var(--line);padding:13px 0}.creative-feedback b{font-size:13px;color:var(--red)}.creative-feedback p{font-size:13px;margin:2px 0 0;line-height:1.7}.creative-details .btn{align-self:flex-start;margin-top:20px}.subtle-small{font-size:11px;margin-top:12px}
/* SEARCH */
.seo-panels{display:grid;grid-template-columns:repeat(5,1fr);gap:12px;margin-bottom:20px}.seo-metric{border:1px solid var(--line);background:#fff;padding:21px;border-radius:20px}.seo-metric span{display:block;font:400 36px var(--serif);color:var(--navy)}.seo-metric small{display:block;font-size:11px;color:#78838c;max-width:145px}.seo-main-grid{display:grid;grid-template-columns:1.12fr .88fr;gap:22px}.search-explorer,.seo-opportunities{border:1px solid var(--line);background:#fff;border-radius:26px;padding:30px}.search-explorer-top{display:flex;justify-content:space-between;align-items:center;gap:10px}.mini-disclaimer{font-size:10px;color:#83919b}.keyword-picks{display:flex;flex-wrap:wrap;gap:8px;margin:22px 0}.keyword-picks button{border:1px solid #dbe1e5;border-radius:60px;background:#fff;padding:9px 11px;font-size:11px;font-weight:750;color:#526270}.keyword-picks button.active{color:#fff;background:var(--navy);border-color:var(--navy)}.google-window{border:1px solid #dde0e4;border-radius:15px;overflow:hidden;background:#fff}.google-head{display:flex;align-items:center;padding:16px 18px;gap:18px}.google-word{font-size:23px;font-weight:750;letter-spacing:-2px;white-space:nowrap}.google-word i{font-style:normal}.google-word i:nth-child(1),.google-word i:nth-child(4){color:#4285f4}.google-word i:nth-child(2),.google-word i:nth-child(6){color:#ea4335}.google-word i:nth-child(3){color:#fbbc05}.google-word i:nth-child(5){color:#34a853}.google-query{flex:1;background:#f8f9fb;border:1px solid #eceef0;border-radius:22px;padding:8px 16px;color:#485460;font-size:11px}.magnify{font-size:25px;color:#5b7486}.google-navigation{padding:2px 20px 0;display:flex;gap:17px;border-bottom:1px solid #e9eaed;font-size:11px;color:#89939a}.google-navigation span{padding:5px 0 11px}.google-navigation span.selected{border-bottom:2px solid #4686d4;color:#3665a1}.google-results{padding:25px 23px 25px}.rank-line{font-size:10px;color:#8b9099;display:flex;gap:9px;align-items:center}.rank-line span:first-child{padding:5px 10px;border-radius:30px;color:#fff;background:var(--red);font-weight:800}.result-url{color:#4a5b54;font-size:11px;margin:21px 0 5px;overflow-wrap:anywhere}.result-title{font:400 24px/1.3 var(--serif);color:#1a58a7;display:block}.google-results>p{font-size:12px;line-height:1.7;margin:12px 0 24px}.result-feedback{border-radius:14px;background:#f7f8fa;padding:15px}.result-feedback b{color:var(--navy);font-size:11px}.result-feedback p{color:#76818b;font-size:11px;margin:5px 0 0}.live-google{width:100%;margin-top:14px}.serp-fineprint{font-size:10px;line-height:1.7;margin:13px 0 0}.seo-opportunities{background:#fbfbfa}.seo-opportunities h3{font:400 38px/1.12 var(--serif);color:var(--navy);margin:9px 0 25px}.issue-stack{display:grid;gap:10px}.issue-item{display:flex;align-items:center;gap:15px;padding:14px 14px 14px 18px;background:#fff;border:1px solid var(--line);border-radius:14px}.issue-item b{font:400 28px/1 var(--serif);color:var(--red);min-width:48px}.issue-item div strong{display:block;font-size:12px;color:var(--navy)}.issue-item div span{font-size:10px;color:var(--muted);line-height:1.45;display:block}.speed-card{background:#132f4f;color:#fff;margin-top:19px;border-radius:18px;padding:25px}.speed-card .mini-kicker{color:#e6b5b5}.speed-card div{display:flex;justify-content:space-between;align-items:center;gap:20px}.speed-card strong{font:400 55px var(--serif)}.speed-card strong span{font-size:22px}.speed-card p{color:#cbd7de;font-size:12px;max-width:120px}.speed-card small{color:#a5bdcc;font-size:10px;line-height:1.6;display:block}.intent-chart{border-radius:26px;border:1px solid var(--line);background:#fff;padding:34px 39px;margin-top:22px}.intent-chart-head{display:flex;justify-content:space-between;gap:25px;align-items:end}.intent-chart h3{font:400 32px/1.2 var(--serif);color:var(--navy);margin:8px 0}.intent-chart-head>span{font-size:11px;color:#8794a0}.traffic-chart{height:240px;display:grid;grid-template-columns:repeat(6,1fr);gap:22px;align-items:end;padding-top:25px;position:relative}.traffic-chart::before{content:"";position:absolute;left:0;right:0;top:20%;bottom:30px;background:repeating-linear-gradient(to top,transparent 0,transparent 24%,#eff1f2 24%,#eff1f2 calc(24% + 1px));pointer-events:none}.traffic-item{height:100%;display:flex;align-items:center;flex-direction:column;justify-content:end;gap:8px;position:relative;z-index:1}.traffic-bar{width:min(62px,62%);border-radius:12px 12px 0 0;background:linear-gradient(180deg,#b94454,#1a3854);min-height:8px;position:relative;transition:filter .2s;cursor:help}.traffic-bar:hover{filter:brightness(1.18)}.traffic-item span{color:#61727d;font-size:10px;font-weight:700}.traffic-item b{font-size:11px;color:var(--navy)}.location-panel{margin-top:22px;display:grid;grid-template-columns:.9fr 1.1fr;border-radius:27px;overflow:hidden;background:#f1f0ec;border:1px solid #e1e4e4}.location-copy{padding:47px 43px}.location-copy h3{font:400 43px/1.15 var(--serif);color:var(--navy);margin:12px 0}.location-copy p{font-size:14px;line-height:1.75}.location-copy .address{color:#475869;margin:25px 0}.location-copy .btn{margin-bottom:18px}.location-copy>small{display:block;font-size:10px;color:#7f8e95;line-height:1.7;max-width:390px}.map-embed{min-height:420px;background:#dde8eb}.map-embed iframe{border:0;width:100%;height:100%;min-height:420px;display:block}
/* APPROACH */
.service-grid{display:grid;grid-template-columns:repeat(4,1fr);gap:14px}.service-grid article{padding:33px 27px 29px;background:#fff;border-radius:23px;border:1px solid var(--line);display:flex;flex-direction:column}.service-grid article>span{font-size:10px;letter-spacing:.14em;font-weight:800;color:#89929b}.service-icon{height:68px;color:var(--red);display:flex;align-items:flex-end;font-size:37px}.service-grid h3{font:400 28px/1.15 var(--serif);color:var(--navy);margin:17px 0 12px}.service-grid p{font-size:12px;line-height:1.8;min-height:105px}.service-grid ul{margin:auto 0 0;padding:15px 0 0;list-style:none;border-top:1px solid var(--line)}.service-grid li{font-size:11px;font-weight:700;color:#657580;padding:5px 0 5px 16px;position:relative}.service-grid li::before{content:"·";color:var(--red);position:absolute;left:0;font-size:18px;top:-1px}.team-band{display:grid;grid-template-columns:1fr 1fr;gap:35px;align-items:center;border-radius:25px;background:var(--navy);padding:35px 42px;margin-top:21px}.team-band h3{color:#fff;font:400 32px/1.15 var(--serif);margin:11px 0}.team-band .section-kicker{color:#f0b1bd}.team-list{display:flex;flex-wrap:wrap;gap:9px;justify-content:flex-end}.team-list span{border:1px solid #49617a;border-radius:40px;color:#e5e8ee;padding:9px 13px;font-size:11px}
/* ROADMAP */
.timeline-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:19px;position:relative}.timeline-grid article{background:#fff;border:1px solid var(--line);border-radius:26px;min-height:370px;padding:35px 32px;display:flex;flex-direction:column}.timeline-head{display:flex;justify-content:space-between;align-items:center;border-bottom:1px solid var(--line);padding-bottom:20px}.timeline-head span{font:400 46px/1 var(--serif);color:var(--red)}.timeline-head small{font-size:11px;color:#8793a0;font-weight:800;letter-spacing:.12em}.timeline-grid h3{font:400 36px/1.1 var(--serif);color:var(--navy);margin:23px 0 13px}.timeline-grid p{font-size:14px;line-height:1.8}.timeline-tags{display:flex;flex-wrap:wrap;gap:7px;margin-top:auto}.timeline-tags span{font-size:11px;border-radius:22px;padding:6px 10px;background:#f5f6f7;color:#70808c}.proposal-placeholder{margin-top:27px;display:flex;align-items:center;gap:24px;background:linear-gradient(120deg,#faeee9,#fff);border:1px solid #f0dcd7;border-radius:25px;padding:27px 32px}.proposal-mark{border-radius:50%;display:grid;place-items:center;flex-shrink:0;width:60px;height:60px;background:var(--red);color:white;font-size:29px}.proposal-placeholder>div:nth-child(2){flex:1}.proposal-placeholder h3{font:400 31px var(--serif);color:var(--navy);margin:5px 0}.proposal-placeholder p{font-size:12px;margin:0;max-width:670px}
/* CONTACT */
.contact-section{overflow:hidden;background:var(--navy);padding:100px 0;color:white}.contact-grid{display:grid;grid-template-columns:1.1fr .9fr;gap:55px;align-items:center}.section-kicker.light{color:#eeb9bd}.contact-grid h2{font:400 clamp(55px,5.7vw,85px)/1.04 var(--serif);margin:18px 0 23px;max-width:760px}.contact-grid h2 em{color:#f1b7b6}.contact-grid p{font-size:16px;color:#cad5df;line-height:1.85;max-width:620px}.contact-actions{display:flex;flex-wrap:wrap;gap:10px;margin-top:30px}.closing-graphic{position:relative;min-height:375px;display:grid;place-items:center}.closing-ring{position:absolute;border-radius:50%;border:1px solid rgba(255,255,255,.13);width:390px;height:390px}.closing-ring.two{width:280px;height:280px;border-color:rgba(255,255,255,.24)}.closing-center{text-align:center;position:relative;z-index:1;color:#fff;display:flex;flex-direction:column;align-items:center}.closing-center>span,.closing-center strong{font:400 52px/.96 var(--serif)}.closing-center>i{font-size:33px;font-style:normal;color:#f4acb5;line-height:1.8}.closing-vynzo{width:190px;filter:brightness(0) invert(1)}.site-footer{background:#f6f4f0}.footer-main{display:flex;align-items:center;justify-content:space-between;gap:28px;padding:45px 0}.footer-brand img{width:156px;display:block}.footer-brand p{font-size:12px;margin:9px 0 0}.footer-links{display:flex;align-items:center;gap:22px}.footer-links span,.footer-links button{font-size:11px;color:#576a7b}.footer-links button{background:transparent;border:0;padding:0;font-weight:700}.footer-links button:hover{color:var(--red)}.footer-bottom{display:flex;align-items:center;justify-content:space-between;gap:20px;padding:17px 0;border-top:1px solid #e4e4e1;color:#89939b;font-size:10px}
/* MODALS */
.modal{display:none;position:fixed;inset:0;z-index:180;align-items:center;justify-content:center;padding:32px}.modal[aria-hidden="false"]{display:flex}.modal-backdrop{position:absolute;inset:0;background:rgba(8,22,36,.68);backdrop-filter:blur(9px)}.modal-dialog,.info-dialog{position:relative;z-index:2;background:white;border-radius:28px;max-height:min(87vh,850px);overflow:auto;box-shadow:0 30px 130px rgba(5,16,26,.3)}.modal-dialog{max-width:970px;width:100%;display:grid;grid-template-columns:38% 62%;min-height:505px}.modal-x{position:absolute;z-index:10;right:18px;top:16px;display:grid;place-items:center;background:white;color:var(--red);border:0;border-radius:50%;width:37px;height:37px;font-size:26px;box-shadow:0 5px 16px rgba(12,37,55,.13)}.campaign-modal-accent{background:linear-gradient(145deg,#a92a3f,#63233d);color:#fff;padding:48px 35px;display:flex;flex-direction:column;justify-content:flex-end}.campaign-modal-accent>span{font-size:45px;line-height:1;margin-bottom:auto}.campaign-modal-accent h2{font:400 49px/1.02 var(--serif);margin:25px 0 12px}.campaign-modal-accent p{font-size:13px;color:#f6dbe1;line-height:1.8}.campaign-modal-content{padding:55px 42px}.blueprint-grid{display:grid;grid-template-columns:1fr 1fr;gap:11px;margin-top:16px}.blueprint-item{padding:17px;background:#f7f5f5;border-radius:16px}.blueprint-item strong{display:block;text-transform:uppercase;color:var(--red);font-size:10px;letter-spacing:.07em;margin-bottom:7px}.blueprint-item p{font-size:12px;color:#667380;line-height:1.65;margin:0}.info-dialog{width:min(100%,560px);padding:50px}.info-icon{width:57px;height:57px;background:#f6e5e8;border-radius:50%;display:grid;place-items:center;font-size:30px;color:var(--red);margin-bottom:25px}.info-dialog h2{font:400 48px/1.1 var(--serif);color:var(--navy);margin:10px 0 20px}.info-dialog p{font-size:14px;line-height:1.85}.sources-list{max-height:350px;overflow-y:auto;list-style:none;padding:0;margin:20px 0}.sources-list li{padding:9px 0;border-bottom:1px solid var(--line)}.sources-list a{font-size:12px;color:var(--navy);font-weight:750;overflow-wrap:anywhere}.sources-list a:hover{color:var(--red)}.sources-list small{display:block;color:#8d9aa3;font-size:10px}.back-top{opacity:0;pointer-events:none;position:fixed;bottom:26px;right:24px;z-index:65;background:var(--navy);color:#fff;border:0;width:45px;height:45px;border-radius:50%;font-size:24px;box-shadow:0 8px 25px #17304733;transition:opacity .2s}.back-top.visible{opacity:1;pointer-events:auto}
/* RESPONSIVE */
@media(max-width:1320px){.desktop-nav{gap:13px}.nav-shell{padding-left:14px}.brand-pair{min-width:305px}.vynzo-logo{width:111px}.college-name{font-size:14px}.nav-item{font-size:11px}.nav-print{padding:10px;font-size:11px}.hero-grid{gap:44px}.hero h1{font-size:clamp(59px,6.5vw,84px)}}
@media(max-width:1140px){.desktop-nav{display:none}.nav-menu{display:block}.nav-shell{height:67px}.nav-print{padding:12px 17px}.mobile-nav{display:none;position:absolute;top:76px;right:34px;width:min(350px,calc(100vw - 68px));flex-direction:column;background:#fff;border:1px solid var(--line);box-shadow:var(--shadow);border-radius:19px;padding:15px;pointer-events:auto}.mobile-nav.open{display:flex}.mobile-nav a{padding:11px 15px;color:var(--navy);font-size:13px;font-weight:700;border-radius:8px}.mobile-nav a:hover{background:#faf1f1;color:var(--red)}.hero-grid{grid-template-columns:1fr 1fr}.hero h1{font-size:60px}.hero-image-stage{min-height:530px}.pillars-grid,.service-grid{grid-template-columns:repeat(2,1fr)}.campaign-grid{grid-template-columns:repeat(5,minmax(0,1fr))}.campaign-card{min-height:218px;padding:22px 16px}.campaign-card h3{font-size:14px}.campaign-card p{font-size:11px}.seo-main-grid{grid-template-columns:1fr 1fr}.seo-opportunities h3{font-size:31px}}
@media(max-width:850px){.shell{width:min(100% - 44px,730px)}.section{padding:83px 0}.hero{padding-top:128px}.hero-grid{grid-template-columns:1fr;gap:35px;padding-bottom:35px}.hero h1{font-size:clamp(57px,10vw,87px);max-width:700px}.hero-image-stage{max-width:650px;width:100%;min-height:440px;margin:auto;border-radius:180px 180px 18px 18px}.hero-image{background-position:center 52%}.floating-note{left:5px;bottom:95px}.floating-sticker{right:10px;top:65px}.evidence-strip{display:grid;grid-template-columns:1fr 1fr}.evidence-strip i{display:none}.intro-layout,.section-heading.split,.content-evidence-heading{grid-template-columns:1fr;gap:15px}.section-heading h2{font-size:clamp(45px,7vw,65px)}.section-heading.split>p{max-width:690px}.pillars-grid{margin-top:35px}.metrics-grid{grid-template-columns:1fr 1fr}.evidence-double,.creative-workbench,.location-panel,.contact-grid{grid-template-columns:1fr}.platform-tab{flex-direction:column;gap:5px}.social-platform-detail{gap:15px;padding:30px 26px}.post-grid{grid-template-columns:1fr 1fr}.post-grid .post-card:last-child{grid-column:span 2;max-width:100%}.journey-board{padding:31px 24px}.journey-detail{grid-template-columns:1fr;gap:15px}.journey-steps{gap:0}.journey-step b{font-size:10px}.journey-step>span{width:47px;height:47px}.journey-steps::before{top:29px}.campaign-grid{grid-template-columns:repeat(3,1fr)}.campaign-card{min-height:230px}.seo-panels{grid-template-columns:repeat(3,1fr)}.seo-main-grid{grid-template-columns:1fr}.creative-workbench{gap:20px}.creative-details{padding:25px}.service-grid{grid-template-columns:1fr 1fr}.timeline-grid{grid-template-columns:1fr}.timeline-grid article{min-height:260px}.proposal-placeholder{flex-wrap:wrap}.proposal-placeholder .btn{margin-left:84px}.closing-graphic{min-height:330px}.footer-main,.footer-bottom{flex-wrap:wrap}.footer-links{flex-wrap:wrap}}
@media(max-width:560px){.shell{width:calc(100% - 30px)}.site-header{top:8px}.nav-shell{width:calc(100% - 15px);padding:0 11px;height:60px;gap:7px}.brand-pair{min-width:0;gap:5px}.college-crest{width:27px;height:32px}.college-name{font-size:11px}.brand-times{font-size:15px;margin:0 2px}.vynzo-logo{width:87px}.nav-print{display:none}.nav-menu{width:38px;height:38px}.nav-actions{margin-left:auto}.mobile-nav{top:66px;right:8px}.section{padding:67px 0}.hero{padding-top:104px}.eyebrow{font-size:9px}.hero h1{font-size:clamp(49px,12vw,68px);margin:15px 0 21px}.hero-intro{font-size:14px;line-height:1.8}.hero-buttons{flex-direction:column}.hero-buttons .btn{width:100%}.hero-mini-stats{margin-top:25px;gap:8px}.hero-mini-stats b{font-size:25px}.hero-mini-stats span{font-size:10px}.hero-image-stage{min-height:370px;border-radius:130px 130px 18px 18px}.floating-note{left:0;bottom:80px;width:190px;padding:13px}.floating-note strong{font-size:21px}.floating-note small{font-size:10px}.floating-sticker{width:75px;height:75px;right:5px}.evidence-strip{grid-template-columns:1fr 1fr;gap:12px;padding:18px 0}.evidence-strip span{font-size:10px}.section-heading h2,.section-heading.split h2{font-size:clamp(38px,10vw,52px)}.section-heading.split{margin-bottom:28px}.section-heading.split>p{font-size:14px;line-height:1.7}.section-kicker{font-size:10px}.intro-right p{font-size:14px}.pillars-grid{grid-template-columns:1fr 1fr;gap:8px}.pillar{padding:19px;min-height:195px}.pillar-icon{font-size:27px;height:48px}.pillar h3{font-size:16px}.pillar p{font-size:11px}.date-pill{font-size:10px;max-width:132px;text-align:center}.metrics-grid{gap:8px}.metric-card{padding:20px 15px;min-height:172px}.metric-card strong{font-size:clamp(28px,8vw,40px)}.metric-card>span{font-size:9px}.metric-card p{font-size:10px}.evidence-double{gap:9px}.evidence-feature{padding:25px}.evidence-feature h3{font-size:30px}.evidence-feature p{font-size:12px}.platform-tabs{grid-template-columns:repeat(3,1fr)}.platform-tab{padding:12px 4px;border-bottom:1px solid var(--line)}.social-platform-detail{grid-template-columns:1fr;padding:25px}.social-platform-detail h3{font-size:38px}.social-right{border-left:0;padding-left:0;border-top:1px solid var(--line);padding-top:20px}.social-figures{gap:5px}.social-figures b{font-size:21px}.social-figures small{font-size:9px}.content-evidence-heading{margin:50px 0 20px}.content-evidence-heading h3{font-size:34px}.post-grid{grid-template-columns:1fr}.post-grid .post-card:last-child{grid-column:auto}.post-image{height:270px}.strategy-callout{padding:25px;gap:15px}.callout-star{font-size:36px}.strategy-callout h3{font-size:25px}.journey-board{padding:16px}.journey-steps{grid-template-columns:repeat(7,minmax(0,1fr))}.journey-step>small{font-size:8px}.journey-step>span{width:34px;height:34px;font-size:16px}.journey-steps::before{top:22px}.journey-step>b{font-size:8px;display:block;overflow-wrap:anywhere}.journey-detail{padding:25px}.journey-story h3{font-size:34px}.journey-facts{grid-template-columns:1fr}.campaign-grid{grid-template-columns:repeat(2,1fr);gap:9px}.campaign-card{min-height:214px;padding:19px 15px}.campaign-card .campaign-icon{font-size:28px}.campaign-card h3{font-size:13px}.campaign-card p{font-size:10px}.creative-workbench{padding:13px}.creative-preview{padding:12px}.creative-slide{padding:25px}.creative-slide strong{font-size:36px}.creative-details{padding:23px 11px}.seo-panels{grid-template-columns:repeat(2,1fr);gap:8px}.seo-metric{padding:16px}.seo-metric span{font-size:28px}.search-explorer,.seo-opportunities{padding:20px}.search-explorer-top{display:block}.keyword-picks{gap:5px}.keyword-picks button{font-size:10px;padding:7px 9px}.google-head{gap:8px;padding:10px}.google-word{font-size:19px}.google-query{font-size:10px;padding:7px}.google-results{padding:20px 14px}.result-title{font-size:21px}.seo-opportunities h3{font-size:31px}.intent-chart{padding:20px}.intent-chart-head{display:block}.intent-chart h3{font-size:26px}.traffic-chart{gap:7px;height:205px}.traffic-bar{width:64%}.traffic-item b{font-size:9px}.traffic-item span{font-size:9px}.location-copy{padding:28px 22px}.location-copy h3{font-size:35px}.map-embed,.map-embed iframe{min-height:300px}.service-grid{grid-template-columns:1fr}.service-grid article{padding:26px}.service-grid p{min-height:0}.team-band{grid-template-columns:1fr;padding:25px}.team-band h3{font-size:29px}.team-list{justify-content:flex-start}.timeline-grid article{padding:26px;min-height:275px}.proposal-placeholder{padding:22px}.proposal-mark{width:45px;height:45px}.proposal-placeholder>div:nth-child(2){flex-basis:calc(100% - 70px)}.proposal-placeholder h3{font-size:26px}.proposal-placeholder .btn{margin:5px 0 0}.contact-grid h2{font-size:58px}.contact-section{padding:70px 0}.contact-actions{flex-direction:column}.closing-ring{width:320px;height:320px}.closing-ring.two{width:235px;height:235px}.closing-center>span,.closing-center strong{font-size:45px}.footer-main{padding:30px 0}.footer-links{display:grid;gap:12px}.modal{padding:12px}.modal-dialog{display:block;max-height:90vh}.campaign-modal-accent{padding:35px 25px 25px;min-height:200px}.campaign-modal-accent>span{margin-bottom:4px}.campaign-modal-accent h2{font-size:39px;margin:10px 0}.campaign-modal-content{padding:28px 18px}.blueprint-grid{grid-template-columns:1fr 1fr;gap:7px}.blueprint-item{padding:12px}.blueprint-item p{font-size:11px}.info-dialog{padding:35px 25px}.info-dialog h2{font-size:38px}}
@media(prefers-reduced-motion:reduce){*,*::before,*::after{animation-duration:.01ms!important;transition-duration:.01ms!important;scroll-behavior:auto!important}.reveal{opacity:1;transform:none}}
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